> ## Documentation Index
> Fetch the complete documentation index at: https://tryroki.com/docs/llms.txt
> Use this file to discover all available pages before exploring further.

# Share Google Tag Manager access

> Invite TryRoki to your Google Tag Manager account so we can manage tags and tracking on your behalf — at the account or container level.

## Overview

Google Tag Manager (GTM) lets you add and update tracking tags — analytics, conversion pixels, remarketing scripts — on your website without editing code every time. Instead of sharing your Google password, you invite people to your account and give each one a specific permission level.

To let TryRoki set up and maintain tracking for you, add our email address as a user on your GTM account. This guide walks through the permission levels and the exact steps to send the invite.

<Note>
  Ask your TryRoki contact which email address to invite, or email [seo@tryroki.com](mailto:seo@tryroki.com). Never share your Google login — invitations give access without exposing your credentials.
</Note>

## Permission levels

GTM has two layers of permissions. **Account permissions** control who can manage the account itself, and **container permissions** control what someone can do inside each container (usually one container per website).

### Account permissions

* **User** — can view account settings and activity but cannot manage other users. This is the default.
* **Administrator** — full control of the account, including creating containers and managing users. Administrators automatically get read access to every container.

### Container permissions

Within a container you can grant one of the following, from lowest to highest:

1. **No access** — the container is hidden from the user.
2. **Read** — view tags, triggers, and variables, but change nothing.
3. **Edit** — create workspaces and edit items, but not publish.
4. **Approve** — create versions, but not publish.
5. **Publish** — the highest level: read, edit, approve, and publish changes live.

<Tip>
  For TryRoki to create and publish tags for you, grant **Publish** on the relevant container. If you prefer to review changes before they go live, grant **Approve** and publish them yourself.
</Tip>

## Grant access at the account level

Use this when you want to give access to the whole account and all of its containers at once.

<Steps>
  <Step title="Open the Admin tab">
    Go to [tagmanager.google.com](https://tagmanager.google.com) and sign in. Select the account you want to share, then open the **Admin** tab.

    <Frame caption="The Admin tab in Google Tag Manager.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/admin-tab.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=259dc87dbb93e5f6a0a839c7ccf62984" alt="Finding the Admin tab in Google Tag Manager" width="1260" height="310" data-path="images/google-tag-manager/admin-tab.png" />
    </Frame>
  </Step>

  <Step title="Open User Management">
    In the **Account** column on the left, click **User Management**.

    <Frame caption="User Management under the Account column.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/user-management-account.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=56c2ed62ecf916c5336dfb58fddb7887" alt="User Management under the account level in Google Tag Manager" width="1520" height="654" data-path="images/google-tag-manager/user-management-account.png" />
    </Frame>
  </Step>

  <Step title="Add a new user">
    Click the blue **+** button in the top-right corner, then choose **Add users**.

    <Frame caption="Adding a user at the account level.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/add-user-account.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=489bb2c00fa31ebaa6b4df98081bfc06" alt="Add a user to Google Tag Manager on the account level" width="1500" height="394" data-path="images/google-tag-manager/add-user-account.png" />
    </Frame>
  </Step>

  <Step title="Set permissions and invite">
    Enter the email address, choose the **Account permissions** (User or Administrator), optionally set **Container permissions**, then click **Invite**.

    <Frame caption="Setting permissions for the new user, then sending the invite.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/permissions-account.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=3a78133ec154275eaa13ccb4e156f4fd" alt="Setting the permissions for the new user in Google Tag Manager" width="1498" height="1038" data-path="images/google-tag-manager/permissions-account.png" />
    </Frame>
  </Step>
</Steps>

The invited user receives an email and appears in your user list once they accept.

## Grant access at the container level

Use this when you want to share a single container without giving access to the rest of the account.

<Steps>
  <Step title="Open the Admin tab">
    Go to [tagmanager.google.com](https://tagmanager.google.com), sign in, and open the **Admin** tab for the container you want to share.
  </Step>

  <Step title="Open User Management">
    In the **Container** column, click **User Management**.

    <Frame caption="User Management under the Container column.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/user-management-container.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=550fd5e13603127b7f95db1698556767" alt="User Management under the container level in Google Tag Manager" width="1532" height="608" data-path="images/google-tag-manager/user-management-container.png" />
    </Frame>
  </Step>

  <Step title="Add a new user">
    Click the blue **+** button in the top-right corner, then choose **Add users**.

    <Frame caption="Adding a user at the container level.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/add-user-container.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=955cef44decbc47cf84b3844934aab6b" alt="Add a user to Google Tag Manager on the container level" width="1500" height="490" data-path="images/google-tag-manager/add-user-container.png" />
    </Frame>
  </Step>

  <Step title="Set container permissions and invite">
    Enter the email address, select the container permission level (Read, Edit, Approve, or Publish), then click **Invite**.

    <Frame caption="Setting container-level permissions for the new user.">
      <img src="https://mintcdn.com/tryroki/-O566I9l0aL4iVFp/images/google-tag-manager/permissions-container.png?fit=max&auto=format&n=-O566I9l0aL4iVFp&q=85&s=4c1c3adff01535c11a12f8c007672f3f" alt="Setting the container-level permissions for the new user in Google Tag Manager" width="1478" height="1092" data-path="images/google-tag-manager/permissions-container.png" />
    </Frame>
  </Step>
</Steps>

## Edit or remove access

To change or revoke access later, open **User Management** at the account or container level, click the user (or the three-dot menu next to them), and update their permission level or remove them entirely.

<Note>
  Google Tag Manager has no "request access" flow — a partner cannot ask to join your account. The account owner must always send the invitation using the steps above.
</Note>

## What TryRoki needs

Once you have invited us, share the account with the email you were given and grant **Publish** on the container for your website. That is enough for TryRoki to manage your tags end to end. If anything looks unclear, reach out at [seo@tryroki.com](mailto:seo@tryroki.com) and we will confirm the exact permissions we need.
